Peak Shopping Season Playbook

Managing Payments, Refunds, and Chargebacks During the Holidays

In a Nutshell

Preparing for the holiday shopping season has never been more complex. Transaction volumes spike earlier each year; fraud tactics evolve faster; and the disputes that follow can linger well into Q1. In this ChargeForward Replay, Chargebacks911 sits down with the leadership team from Adaptiv Payments to break down what really happens behind the scenes during peak season and how merchants can prepare their payment, fraud, and dispute operations before the surge hits.

Key Takeaways:

How holiday traffic surges impact authorization rates, latency, and soft declines

Why proactive communication with processors and banks is critical before peak season

The hidden risks of refund delays and unclear billing descriptors during the holidays

How fraud tactics like card testing, enumeration, and first-party misuse spike during high-volume periods

What merchants can do now to reduce the Q1 “holiday hangover” of disputes and chargebacks

Meet Our Speakers:

Steve Marshall

Steve Marshall

CEO,
Adaptiv Payments

Paul Smith

Paul Smith

Director of Sales,
Adaptiv Payments

Episode Summary:

Holiday sales may drive record revenue, but they also amplify every weakness in a merchant’s payment stack. In this episode, Steve Marshall and Paul Smith of Adaptiv Payments share firsthand insight into how processors, banks, and card networks respond to peak-season volume; and why merchants who fail to prepare often pay the price months later.

Listeners will learn how authorization routing, fraud controls, refund policies, and dispute prevention tools must work together to protect revenue during Cyber Week and beyond. The discussion also explores emerging risks tied to digital wallets, buy now pay later options, and evolving Visa monitoring thresholds; giving merchants a clear framework for navigating both the holiday rush and the dispute surge that follows.

This replay is essential listening for merchants, payment teams, and risk leaders who want to enter peak season with confidence rather than damage control.

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