Data and other insights from Chargebacks911 were recently cited in a new feature for Fintech Finance covering the FTC’s new “click-to-cancel” rule.
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Cardholders have complained about difficult-to-cancel subscriptions for years. Under the new rules announced this month, though, that may be a thing of the past, presenting benefits for both buyers and sellers.
“Hidden or otherwise onerous cancellation processes will lead to unhappy customers, which will resort to chargebacks to recoup their money,” Chargebacks911 Founder and CEO Monica Eaton says in the piece. “Subscription cancellation should always be a simple and straightforward process for customers. Improving the customer experience in a way that allows them to self-manage their accounts is not only forward-thinking, but a growing market demand.”