How to Stop Fraud Without Increasing Declines - Chargebacks911

In a Nutshell

Fraud filters protect your business, but when overused, they can do more harm than good. In this ChargeForward Replay, we uncover the hidden costs of false declines and over-complicated checkout flows, and how to fix them without opening the door to fraud. This conversation features Bounce CEO and co-founder Bator Sutton, who brings 15+ years of payment experience from PayPal and beyond. We explore how to pinpoint the right fraud threshold for your business, minimize unnecessary checkout friction, and leverage AI to keep conversions high and fraud low.

Key Takeaways:

How to identify and eliminate "silent killers" in your checkout process

Why overblocking is costing you more than fraud itself

How AI and data-driven tools can spot fraudsters without frustrating loyal customers

Checkout mistakes most merchants still make, and how to fix them today

The KPIs that really matter when balancing risk and revenue

Meet Our Speakers:

Bator Sutton

Bator Sutton

CEO & Co-Founder,
Bounce

Justin Clements

Justin Clements

Director of PR & Media Relations,
Chargebacks911

Episode Summary:

Too much friction kills conversions. Too little invites fraud. For merchants, finding the right balance is the difference between growth and loss. In this episode, we explore practical strategies to refine your checkout flow, from streamlining payment verification to recovering failed transactions. Bator Sutton explains how AI and smart fraud prevention tools are changing the game, helping merchants reduce false declines and deliver the fast, secure experience customers expect. If you're struggling to keep fraud at bay without slowing down sales, this episode is a must-listen.

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