Monica Offers Expert Tips for Convenience Store News
Fraud is a serious concern for merchants in every industry, vertical, and business model. As a leading fraud expert, Chargebacks911® COO Monica Eaton was recently asked to provide some of her top tips for convenience store owners to prevent fraud.
Convenience Store News is the number one industry publication for owners and managers of small grocery outlets. For more than 40 years, Convenience Store News has helped retailers identify market trends and grow their bottom line.
If the outlet’s mission is to help c-store owners maximize their revenue, preventing fraud is an essential topic. Here at Chargebacks911, we tend to focus on the pressing and fast-growing threat presented by card-not-present fraud. That said, we can’t overlook risk sources in other markets, too, and convenience stores see significant risk and fraud losses.
While the tactics and execution are different, the basic principles behind fraud prevention in this market are the same as any other. Verification, keeping up-to-date on new technologies, and vigilance are essential.
“Fraudsters rely on deception and trickery, which is what makes fraud so hard to fight,” Monica says. “With the right tools and strategies in place, though, it’s entirely possible to put the pressure on fraudsters.”
